Poornima Apte
I am a trained mechanical engineer and materials scientist. I am an award-winning writer. The combination means technology writing that delivers results.
Equally important, I am a professional. I deliver clean drafts and never miss deadlines. Ever.
A few of my many specialties include robotics, automation, artificial intelligence, Internet of Things (IoT), data intelligence, engineering, quantum computing, and cybersecurity.
Before I switched to technology content marketing writing, I trained as an engineer, specializing in materials science and mechanical engineering. In my heart I always knew I wanted to be a writer. I came at it organically when I switched to technical writing after working for years as an engineer. As a technical writer, I spoke to engineers and translated their language into documentation for manuals for a finite elements analysis software company.
From technical writing, I moved to straight-up reporting for an ethnic newspaper and moved on to become editor of two retail trade magazines. It was here that l learned how the content sausage is made. I learned about deadlines and production and editorial holes. I bring this knowledge with me today and understand what it is like on the other side of the production fence.
I eventually decided to write about all technologies– and the people that drive them– and launched my freelance business in 2015. While I had dabbled in freelance on the side, this was when I went in full-time.
Today, I write about all technologies– robotics, automation, artificial intelligence, Internet of Things (IoT), data intelligence, engineering, cybersecurity– for a variety of B2B companies and agencies.
My clients include agencies and multinational companies: Verizon, MIT Technology Review Insights, Dell Technologies, Leidos, the American Society of Mechanical Engineers, The American Society of Civil Engineers, Chemical & Engineering News, VentureBeat, Forbes Brand Studio, Vox Media, Getac, and more.
I am a member of the National Association of Science Writers and a professional member of the American Society of Journalists and Authors.
Contact me to see what I can do for you.
What You May Not Know About Me
- I was editor of my campus magazine at my engineering college. My husband joined as a staff writer. It’s how we met.
- I love collecting clouds and am a proud member of the Cloud Appreciation Society.
- I review literary fiction for trade publications like Booklist and Kirkus and maintain a blog with 100-word capsule reviews of many of the books I read.
- I love to collect rubber duckies. They keep me company as I write.
- I host a doll festival every year as part of the Hindu “golu” celebrations. My doll collection has grown thanks to gifts from friends who bring back special dolls from their travels. My favorites are the Frida Kahlo doll from Mexico and a Bengali married couple doll set from Kolkata.
